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Scrubbing in: Companies get serious about protecting health records

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A pharmaceutical company that hires a consulting firm to analyze its prescription sales is required to cleanse any records disclosed to delete personal information that would identify a patient. There’s now newly issued federal guidance to help with that scrubbing. The guidance also provides details about “data de-identification” for health care providers, insurers and companies that do business with them. Lawyers, accountants, financial services, claims processors and other organizations…

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